Logo’s are an important part of every business. They brand the business and need to strongly represent the character and integrity of the client. Some logo designs require more work than others as they are so subjective. I always try to get a feel for what the client is looking for before I start creating on that blank page. Some client’s have a good vision of what they want and some rely on me to give them what they don’t know they want.
This logo developed itself fairly easily. I knew Maynardville was a fairly small city with deep roots of family, community and natural beauty. The client and I thought this simple design was a good representation of their city. I recently designed their business cards and letterhead which I was able to give them a consistent brand with their identity package.
I was asked to design a logo for a girls group named the “A-Team”. They wanted something elegant and delicate or “shiny and sparkly” as the client said. The smiley face on the “a” in team was something they originally used and wanted incorporated into the design. The client was pleased with the final design. I feel the logo is a good representation of their team.